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Thursday, March 8, 2007

Mike Bull

Recently we made a hire that our church has needed for some time. For those keeping track, we are up to 10 staff at TRC, one for every 88 people that attended in February. Mike Bull came on board as the Communications Director.

Why do we need a Communications Director? Because we are saying a lot at The Rock Church. It is imperative that all that is said fits, what I call, "Our Story." We have to be a church with one story, not 47 different stories and ministry brochures. I think Granger said it best in Mark Waltz's book First Impressions when he said, "Often a local church’s message gets diluted because every ministry in the church is operating on its own without really collaborating with other ministries. When this happens, the church’s overall mission is lost on its guests." Mike's job is to make certain TRC's overall mission is not lost in the midst of all the activity. Consider this: Our gospel is certain; our story is unique. Mike's job is to make certain the stories we are telling are unified with the gospel we are living and the mission we've been given.

One time while Mike was volunteering--he has been one of the finest volunteers in our church for over 4 years--he said, "My mind is full of useless information" because he knows the answer to a bunch of random information. Now that he works here I've discovered that in the midst of the useless is a whole bundle of USEFUL information.

Recently he joined the blog-craze as well. You can tap into his thoughts, opinions and rants at www.lightemup.blogspot.com